“Wheel of Fortune”: How Pat Sajak shaped Canada

As game show host Pat Sajak takes his final spin on the Wheel of Fortune, Bishop Brigante, an entrepreneur, rapper and self-described religious TV viewer from Ontario, joins in to try to solve the Hanged Man’s riddles. The appeal for him, and for millions of viewers across generations, is family fare served with a sense of humor. But Brigante also has a connection to the wheel. Last year, her fashion brand, TheEnds, was featured as a prize on the set of six episodes of the popular series.

It was an idea he had together with his family and his loyal fans.

“One day we were sitting here and we thought, ‘You know, we always see these prices on the wheel,'” he says. “How great would it be if we could launch our clothing line on the bike? I don’t think any other Canadian brand has ever done that.”

He used his entrepreneurial skills, figured out how to get the show to work, and then watched in awe.

“When someone won the award, Pat Sajak would say, ‘Get this award from TheEnds clothing line,'” he says.

“For me, it’s a memory I’ll cherish forever because an icon like Pat Sajak was able to talk about my clothing line on national television and present it to a guest as an award. It’s priceless. It’s priceless.”

Brigante says he has always been drawn to word games and grew up guessing while Sajak asked contestants to buy a vowel or choose a consonant. He continues the tradition with his own family, including his 11-year-old daughter.

“Every night we challenge ourselves and each other,” he says. “We try to beat the competition on TV and we love Pat Sajak’s energy.”

For many viewers, Sajak’s “guy next door” charm was crucial in making the show a refuge from everyday worries.

Brigante highlights the host’s sense of humor and natural ability to turn even awkward moments into humorous ones, although he stresses that Sajak’s real gift is that he never goes too far in making fun of contestants who fumble.

It was a failure that put “TheEnds” squarely on the map when it aired on “Wheel of Fortune,” although Brigante says he never wanted to gain attention under the glare and pressure at the expense of a teenage competitor.

During Teen Week, a contestant was one letter away from solving a puzzle, missing just one letter, the “s” in “FRESH TROPICAL FRUIT.” She initially guessed “g” instead of “s” and the clip, in which TheEnds appeared, went viral.

“People forget she was a young girl. And you know what? It’s hard. They’re on national television. You fumble around. It happens,” said Brigante, who tried in vain to reach the family and offer a prize. “We showed her our love on our social media and wanted to make sure we were actually advocating for her.”

The series’ popularity spans generations. Sajak said it’s become more than a game, children learn their letters, people around the world hone their language skills and families come together to watch as this wheel brings good fortune, at least for some. And Brigante says he’d like to run for office one day.

“I would smoke the whole show,” he says. “I’m a magician, I love the show, I love it, I love, I love the puzzles, I love solving them. I’m always up for the challenge,” he says, smiling, admitting that some of his family members are competitive and don’t necessarily agree.

Brigante also says that the show’s next host, radio and television personality Ryan Seacrest, will have big shoes to fill and that Sajak has left his mark in countless homes around the world.

“It’s a great show and I have to say on the record that we will miss Pat Sajak terribly because he is just incredible at what he does.”

09.06.2024 11:28:43
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Earl Bishop

Thinker. Professional social media fanatic. Introvert. Web evangelist. Total pop culture fan.

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