Molson helps Canadians find the perfect date and exchanges an online conversation for an IRL connection through the program Good game Molsonpowered by bumblebee. Through partnerships with Toronto Maple LeafsTHE Ottawa SenatorsTHE Montreal Canadiens and the Edmonton oilerMolson offers lucky Canadians the opportunity to make their next encounter one to remember.

According to users who tried Bumble’s Interest Badges in Canada last year, sport was one of the top interest categories chosen across the country, with hockey being one of the top sports to show up on Bumble* profiles.

“Molson has been at the center of many connections over the years. Through our partnership with Bumble, we hope to help communities connect personally with a dream date during hockey night, says Sophia LällSenior Brand Director at Molson Coors beverage company. It doesn’t matter if you’re a die-hard hockey fan or just enjoy the sport occasionally, there’s nothing quite like a night out at the arena with a Molson in hand to break the ice during a first date.”

Hockey fans in Toronto, Ottawa, Montreal and Edmonton have the opportunity to enter the competition by joining the Molson Good Match profile card. The profile card will appear in Bumble’s date mode for users in Edmonton and Ottawa from February 27th to March 10th, and for users in Toronto and Montreal from February 27th to March 17th.

You have a chance to win a pre-game meal with Molson beer, premium pitches, VIP entertainment in the arenas and gifts for the team. Transportation service will be provided throughout the evening, and if both people so desire, they will have the opportunity to deepen their relationship after the game at one of Molson’s locations around town.

“At Bumble, we’re driven by bringing people together to create authentic connections inside and outside the app,” he says Sam SokolSenior Director of Integrated Marketing bumblebee in Canada. We’re always looking for new ways to create engaging places for our community to connect, and we look forward to bringing these special first dates with Molson to life.”

Five lucky duos will be selected to compete in the Molson Good Match, with the first meeting taking place in Edmonton on March 22nd, followed by Ottawa on March 23rd, Montreal on March 30th and Toronto on April 8th. From February 27th to March 17th, Click here for a chance to win an extraordinary first date.

_{* Based on exclusive data from the Bumble platform in Canada.}