• After successful launches in the Atlantic region, Western Canada and ontarioScene+ is coming to Quebec.
• Scne+ members can now earn and redeem points by shopping for groceries and more at IGA supermarkets in Quebec and New Brunswick Rachelle Bry, in Les March’s tradition and online at Voil by IGA.

Montreal, March 23, 2023 /CNW/ – Empire (Sobeys Inc.) today announced the launch of Scene+ at its stores across Quebec, marking the fourth phase of the program’s rollout Canada.

Having co-owned Scene+ with Scotiabank and Cineplex to spearhead this new loyalty program, IGA, Empire’s banner, will be able to offer its customers more flexibility, more options and personalized offers.

We are very excited to be able to offer our customers this new loyalty program. As we know, grocery shopping is part of our weekly routine and as a service offering, we want to offer a program that better meets consumers’ needs and also allows them to reward themselves in a variety of ways,” he says Karl PichettVice President of Marketing in Quebec.

customers of Empire’s corporate, franchise and partner stores in the Atlantic,ontario and the rest of Western Canada are excited to be able to earn and redeem points as often as they like,” says Tracey Pearce, President of Scene+. We look forward to expanding this incredible program to our Quebec members as Empire completes the fourth introductory phase of the program Canada.

An advantageous program

Available now in all IGA, Les Marchs Tradition, Rachelle Bry stores and online on Voil, Scne+ is evolving from an entertainment-focused loyalty program to a full lifestyle-focused loyalty programme.

Customers can earn points and rewards on banking solutions with Scotiabank, entertainment with Cineplex and DIY with Home Hardware (coming this summer). The program, which will continue to evolve, will also include redeeming points for planning trips with Scene+ Travel by Expedia and shopping at top brands like Apple, BestBuy and more.

In addition to having access to multiple choices, consumers can now earn points when they shop at IGA supermarkets in Quebec and New Brunswick, Rachelle Bry, Les Marchés Tradition and online at Voil par IGA, which then explains them for their grocery purchases Karl PichettVice President of Marketing in Quebec.

How Scene+ works

For every 1000 pointsscene+Customers receive a $10 discount on purchases at IGA Supermarkets, Rachelle Bry stores, Les Marches Traditions and online at Voil par IGA.

Multiple ways to get pointsscene+ are also available to you:

• Personalized offers: Registration www.myoffersiga.ca to receive personalized weekly offers at IGA and collect points.
• Daily Rewards: You can find the points offer on the shelf labels every time you visit a participating store.
• Weekly promotions: Watch for bonus point events at a participating Empire banner store and in flyers.
• Rates reserved for members: Receive offers on selected purchases.
• Ways to earn points faster: Earn points faster on purchases made with a credit or debit card scene+ from Scotiabank and redeem points scene+ for balances held on participating Scotiabank credit cards.

About IGA

IGA is the largest group of independent grocers in the Canada and its origins in Quebec date back to 1953. Nearly 300 Qubec and New Brunswick IGA dealers are constantly looking for new ways to better serve their customers. The IGA banner contains IGA and IGA extra shops. www.iga.net

About Scene+

Scene+™ is the world’s most popular lifestyle loyalty program. Canada, which offers members their way rewards to earn and redeem Scene+ points for entertainment, travel, shopping, dining and banking. Members can also increase their earning opportunities with seven Scotiabank credit and debit cards.

SOURCEEIGA

Press release sent on March 23, 2023 at 10:00 am and disseminated by: