Newsrooms aren’t over their social media troubles yet: an ongoing test on X (ex-Twitter) is removing the titles from press articles shared on the platform.

In other words, Internet users only see a clickable photo on X, instead of the usual map consisting of an image, a title and a summary of the article on the news links.

The person responsible for publishing the articles on social networks can still add a text description to the post, but this depends on the character limit set by X.

Elon Musk confirmed in a post on X that he would conduct a test, but did not give a timeline for the deployment. He simply stated that this new post aims to do that improve the aesthetics from the news feed of his social network.

Accordingly Assetswho spoke to sources familiar with the matter, Elon Musk believes the change could help curb clickbait (Click on the bait). Also, it would reduce the size of the news articles in the Twitter newsfeed, thus showing more of them.

The billionaire recently invited journalists to come to X to publish their articles and received compensation through X’s ad revenue sharing model. To benefit, a subscription to the paid service X Premium (ex-Twitter Blue) is required .

Let’s recall that a few days ago, X slowed down access to its platform on competing websites (Instagram, Facebook, Bluesky, etc.) and on certain press organs, including the New York Times and Reuters.

According to data released by Twitter in September 2022 (New window)About 75% of people who connect to this social network do so to follow breaking news, politics and events. And 83% of platform users publish news content.

Featuring information from Mashable, TechRadar, and The Verge