Canadians prefer to shop directly in stores – .

Nearly three in four Canadians have opted to head to the store to purchase school supplies for their children and are much better prepared for the start of the school year by avoiding last-minute purchases, according to a recent study.

No more selecting notebooks and pens via a screen: 71.6% of consumers surveyed chose to purchase their supplies in person rather than online this year, compared to just 40% during the pandemic, marking a reversal in trend.

Respondents have also given up on last-minute shopping: 40% plan to do so two to four weeks before the start of the school year, up 10% from 2023, according to the Canadian Food Retail Trade (CCCD).

However, 5% of them plan to shop a week before classes start, which is significantly lower than the 15% last year.

In terms of spending, 85% of Canadians plan to spend the same amount on school supplies this year as they will in 2023.

Thus, 72.7% of them spend more than $50 and 27% are willing to spend between $51 and $100. The majority of the amount is spent on school supplies (64%), then on clothing (57%), books (25%) and electronic products (20%).

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Earl Bishop

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