The one that officially changed its name to Ye last year had made an offer in October to buy the platform popular with Conservatives, a proposal he says is motivated by a desire to defend freedom of expression.

Parler’s parent company, Parliament Technologies, agreed with Ye to end the app sales contractshe said on Thursday.

This decision was made in mid-November in the interest of both partiessaid the company, which pointed out Parler will continue to explore opportunities for growth and further development of the platform.

inflammatory remarks

Since Kanye West posted anti-Semitic messages on Instagram and Twitter in early October, he has gradually become persona non grata in the business world.

Balenciaga, then adidas, ended its partnership with the artist, who claims to be bipolar and is known for his unpredictable behavior and penchant for controversy.

On Thursday he confessed his admiration for Adolf Hitler during far-right conspiracy theorist Alex Jones’ flagship show, Infowars.

A conservative option to replace Twitter

Parler was launched in 2018 and gained popularity, mostly among ultra-conservatives, after Donald Trump was ousted from Twitter after the attack on Capitol Hill on January 6, 2021.

It presents itself as a replacement option for the Blue Bird network, just like Gab, Gettr or Truth Social, the platform now created by the former Republican President.

Determined to limit moderation of the exchange to promote freedom of expression, Parler had been removed from Apple and Google’s download platforms shortly after the January 2021 events.

It finally returned to the Apple Application Store in April 2021 and last September to the Google Play Store, its Google counterpart, after expanding the moderation of its content.